The festive season of 2025 is shaping up to be a battleground at the box office. The makers of Ek Deewane Ki DEEWAANIYAT have just unveiled the film’s first look poster and locked a grand Diwali release on October 21st, 2025. This bold move means the Harshvardhan Rane and Sonam Bajwa starrer is heading for a direct clash with Maddock Films’ highly anticipated biggie, Thama.
A Passionate First Look And Fresh Pairing
The newly released poster of Ek Deewane Ki DEEWAANIYAT highlights the fiery chemistry between its fresh lead pair. The film, which brings Harshvardhan Rane and Sonam Bajwa together for the first time, is billed as a “Musical Obsessive Romantic Drama.” Directed by Milap Milan Zaveri, the project is the feature film debut for producer Anshul Garg of Desi Music Factory. Speaking on the film, Zaveri commented, “This is a passionate love story at its core. Harshvardhan and Sonam’s chemistry is electrifying, and I can’t wait for audiences to experience it this Diwali.”
Movie Securing A Diwali Slot
Booking a Diwali release is a massive show of confidence from the producers. The festival slot is typically reserved for superstar-led event films, and this move indicates the makers are banking on Harshvardhan Rane’s growing popularity. After the cult success of Sanam Teri Kasam earlier this year, Harshvardhan’s fan base has expanded significantly, and there is immense anticipation for his next outing. The makers are clearly aiming to capitalize on this buzz by positioning their film as a major festive offering.
The BIG Question: Can It Survive the Clash with Thama?
While the confidence is high, the path won’t be easy. Releasing on the same day as Maddock Films’ Thama means Ek Deewane Ki DEEWAANIYAT will face stiff competition for screens and audience attention. Thama is expected to be a star-studded entertainer, and taking it on is a huge risk. The big question is whether this musical love story can hold its own. Its survival will likely depend on its unique genre. If the music becomes a chartbuster and the romantic drama connects with its target audience, it could emerge as effective counter-programming to a larger action or comedy film, carving out its own success. However, the clash makes its journey at the box office a thrilling and uncertain one.
About Ek Deewane Ki DEEWAANIYAT
Ek Deewane Ki DEEWAANIYAT is an upcoming Musical Obsessive Romantic Drama directed by Milap Milan Zaveri. Produced by Anshul Garg, the film stars Harshvardhan Rane and Sonam Bajwa in lead roles. It is scheduled for a worldwide theatrical release on October 21, 2025.
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